Consumer Decision-making Model Of Soft-drinks Selection: and Its Implication for Marketing Strategies

Consumer Decision-making Model Of Soft-drinks Selection: and Its Implication for Marketing Strategies[Paperback]

By: Zeffry Alamsyah (Author), Ujang Sumarwan (Author), Hartoyo Eva Z. Yusuf(Author)

http://www.amazon.com/Consumer-Decision-making-Model-Soft-drinks-Selection/dp/3659214272

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